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(Re)-Establishing Trust

Updated: Sep 20

I conduct informal polls when speaking publicly. I ask a series of simple questions: “How many of you trust your government? The media? The military? The police? Your friends?” I’m dismayed. In almost all cases, hands only raise for “friends?” What’s going on? Our institutions have lost people’s trust.



A digital hand turning up the dial to "enhance trust level" gauge


This is not good. This threatens our society and our way of life. We could spend months debating what causes trust to erode. I choose instead to understand ways to establish and maintain trust.


I asked ChatGPT: “How is trust established?” The response:


“Trust is established through a delicate interplay of consistency, reliability, and transparency. It begins with consistent behavior and actions over time, demonstrating one's reliability and dependability. Trust also grows when promises are kept and expectations are met. Ultimately, trust is a fragile yet invaluable bond that forms when people consistently demonstrate integrity, competence, and authenticity in their interactions and relationships.”

In studying trusted friendships, I ask: “How does one develop and keep friends?” The simple answer: “To have friends, one must be a friend.” Think about your closest and dearest friends – the people whom you trust. Why do you trust them? You both likely exhibit “consistent behavior and actions over time that demonstrate your reliability and dependability.” You consistently interact with integrity, competence, and authenticity. Emotionally, you gather “evidence” of “claims”, you evaluate authenticity. Looking at this over time allows you to evaluate the relationship and develop trust.


Relationship authenticity, transparency, and consistency form the basis of friendship. Also, it’s integral to every commercial transaction comprising supply chains. It’s the core of the PCN’s Commercial Trust™ Protocol (CTP).   Our RICE™ Engine (Requirements & Incentives; Claims & Evidence) provides an algorithmic way to evaluate authenticity, to evaluate transparency, and to see consistency (or inconsistencies) over time.   And our Data Property Rights Framework protects personal data and commercial intellectual property throughout. It is the transparency needed for us to design, build, and operate resilient supply chains which are so critical to our National and Economic Security, our way of life.


Thanks to all who have helped shape the application of this protocol and how it benefits our most critical supply chains: the United States Space Force (USSF); the Eisenhower School of National Security and Resource Strategy’s Advanced Manufacturing and Semiconductor and Microelectronics Industry Cohorts; the Creative Destruction Lab’s Space Stream; the National Institute of Standards and Technology (NIST) semiconductor supply chain working groups; the CHIPS and Science Office's, the EDA’s, and the NSF’s Regional Tech Hubs and applicants; International, National, and Regional Defense and Industrial trade associations; and numerous small and medium sized private companies. Our work receives wide and deep acclaim.


In the coming months, we’ll share more as this comes to life within commercial and defense workforces and supply chains. We ARE a force for good in the world: We’re establishing trust through commercial transparency.


Join us in the trust movement.

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